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Google Antitrust Case: AI Overviews Use FastSearch, Not Links
A sharp-eyed search marketer discovered the reason why Google’s AI Overviews showed spammy web pages. The recent Memorandum Opinion in…
8 Generative Engine Optimization (GEO) Strategies For Boosting AI Visibility in 2025
This post was sponsored by Writesonic. The opinions expressed in this article are the sponsor’s own. AI search now makes…
The CMO & SEO: Staying Ahead Of The Multi-AI Search Platform Shift (Part 1)
Some of the critical questions that are top of mind for both SEOs and CMOs as we head into…
The Behavioral Data You Need To Improve Your Users’ Search Journey
We’re more than halfway through 2025, and SEO has already changed names many times to take into account the new…
Interaction To Next Paint: 9 Content Management Systems Ranked
Interaction to Next Paint (INP) is a meaningful Core Web Vitals metric because it represents how quickly a web page…
Google Avoids Breakup As Judge Bars Exclusive Default Search Deals
A federal judge outlined remedies in the U.S. search antitrust case that bar Google from using exclusive default search deals…
Stop Trying To Make GEO Happen
“Stop trying to make GEO happen. It’s not going to happen.” With apologies to Gretchen Wieners and the writers of…
Google Adds Guidance On JavaScript Paywalls And SEO
Google is apparently having trouble identifying paywalled content due to a standard way paywalled content is handled by publishers like…
Why WooCommerce Slows Down (& How to Fix It With the Right Server Stack)
This post was sponsored by Cloudways. The opinions expressed in this article are the sponsor’s own. Wondering why your rankings…
Research Shows How To Optimize For Google AIO And ChatGPT
New research from BrightEdge shows that Google AI Overviews, AI Mode, and ChatGPT recommend different brands nearly 62% of…